BI Talk with Nettra Pan

The fourth BI Talk of the fall semester 2024 will take place on Tuesday, December 3rd, at 18:00. We are excited to host Nettra Pan from Bayes Business School, who will present “Entrepreneurship & Identity, Explaining Entrepreneurial Behaviour & Venture Investment Using Identity Constructs”.

This talk will explore the complex motivations behind entrepreneurship.

Following the presentation, you will have the chance to ask questions and participate in a lively discussion. We encourage students from all fields to join this enriching experience. Arrive early to enjoy snacks and networking before the lecture!

Location: Studio 1
Time: 18:00 (Snacks at 17:30)

Photographs and videos will be taken during the event. By attending, you agree to be photographed and filmed, and these media being published.

About the talk

Why do people start businesses? What drives the different decisions entrepreneurs make in areas like market selection, intellectual property, and recruitment? In this talk, Dr. Pan will share her initial academic inspiration and introduce fresh perspectives on identity research in fields such as venture capital investing and the metaverse.

Dr. Pan’s insights will challenge conventional views on entrepreneurship, emphasizing the role of identity and how it influences strategy and performance. Discover new avenues for understanding how businesses navigate the balance between commercial goals and social impact.

About the speaker

Dr. Nettra Pan is a Lecturer in Entrepreneurship at Bayes Business School, with a rich background in research and academia. She completed her doctorate at the Swiss Federal Institute of Technology in Lausanne (EPFL) in 2018 and has held positions as a Post-doctoral Research Fellow at Northeastern University and EPFL. Her research focuses on individual and organizational identity, and she has studied the tensions between commercial and non-commercial imperatives in diverse settings, such as technology startups and decentralized autonomous organizations (DAOs).