The Bachelor of Arts (BA) in Business Administration focusing on International Management and Marketing aims to develop a globally oriented business graduate with well-rounded, state-of-the-art management and marketing expertise and a skill set that can be adapted to diverse international business settings. 

Decision-making, Strategy, and information are the Keys to both Management and Marketing
The value of informed and fact-driven decision-making has become more significant in the modern era of globalization. Prepares students to create practical strategies and solutions for local and foreign markets.

Study With Peers from Across the Globe in a City of Opportunity
Berlin International offers a unique and innovative teaching concept and learning atmosphere, connecting students from over 92 countries in a friendly, inclusive, and social setting. As a student in Berlin, you can take your pick of a wide variety of businesses to work with after graduation or embrace the city’s startup climate to start your own business as an entrepreneur.

Please find out more about Berlin International, our programs, and how to apply by filling out the form.

Meet the Head of BA Business Administration | International Management and Marketing